Optimizing Your Content and SEO for Local Impact

Optimizing Your Content and SEO for Local Impact

Episode Overview: Different methods exist to optimize content for local SEO that can both maximize local impact and significantly expand your brand’s reach. Join host Ben as he speaks with Ana Raynes, a digital marketing expert from Simplified Impact, to talk about...
SEO World Rankings 2020

SEO World Rankings 2020

Searchmetrics’ SEO World Rankings 2020 infographic presents the leading domains in 16 countries and their performance over the course of a whole year. Who’s going up and who’s going down? Which household names continue to dominate and which new challengers are...
How Visual Search Is Taking Over the Web

How Visual Search Is Taking Over the Web

Naturally, humans are visual creatures. We crave visual forms of content. There’s science behind this claim. Neurons devoted to visual processing make up about 30% of the human brain cortex, compared to 8% for touch and 3% for hearing. This natural predisposition...
Generating Local Content at Scale – Whiteboard Friday

Generating Local Content at Scale – Whiteboard Friday

Building local pages in any amount can be a painful task. It’s hard to strike the right mix of on-topic content, expertise, and location, and the temptation to take shortcuts has always been tempered by the fact that good, unique content is almost impossible to...